"Lessons from Leaders" Event Features Pete's Wicked Ales Founder February 8

Sonoma MBA Alumni Forum's Popular Speaker Series Opens to General Public as Community Fundraiser
January 30, 2017

Rohnert Park, California - The School of Business and Economics (SBE) at Sonoma State University (SSU) today announced that legendary founder of Pete's Wicked Ales and Cocoa Pete's Chocolate Adventures, Pete Slosberg, will speak on Wednesday, February 8 at 6 p.m. in the Student Center Ballroom at SSU as part of "Lessons from Leaders," a popular speaker series hosted by the Sonoma MBA Alumni Forum. Cost of the event is $10 for students and alumni, and $25 for the general public. The evening features a chocolate and beer tasting with all attendees entered in a raffle to win prizes from 21st Amendment Brewery, Aveda, and local chocolatier Recherche du Plaisir. Proceeds from the quarterly event benefit a different community non-profit organization, with February 8 ticket sales going to the Institute for Myeloma & Bone Cancer Research.   
 
"Pete Slosberg is an American business legend and pioneer of the craft beer industry. Now he's building a new trend in specialty chocolates. It's a treat for us to welcome him and learn about his experience and factors that led to his success," John Stayton, Executive Director of Graduate and Executive Programs said. "The 'Lessons from Leaders' series has proven so valuable that it's a natural step to make it accessible to the general public while supporting community-based organizations." 
  
In 1979, Pete Slosberg started making beer in his kitchen and created Pete's Brewing Company in northern California in 1986. The company grew to include fifteen beers marketed in all 50 states and the United Kingdom. In 2002, he started Cocoa Pete's Chocolate Adventures, a gourmet chocolate company. Before his successful career as an entrepreneur, Mr. Slosberg held positions at Xerox and IBM. 
 
Previous speakers in the "Lessons from Leaders" series include Jackson Family Wines CEO, Rick Tigner; U.S. Congressman Mike Thompson; and Traditional Medicinals CEO, Blair Kellison. For more information about the "Lessons from Leaders" speaker series or to RSVP, please visit http://www.sonoma.edu/sbe/2017/02/lessons-for-leaders.html. For information regarding business programs and master's degrees with the School of Business and Economics at Sonoma State University, please call (707) 664-3501, email mba@sonoma.edu, or visit www.sonoma.edu/mba