The purpose of this study is to investigate the impact of strategic orientations and managerial characteristics on the performance of wine businesses in the US wine industry.
Protected areas are designed to conserve ecosystems and their services, but the restrictions they impose create the potential for unintended consequences.
Research studies have proven that place-based/regional branding methods have a positive effect on brand equity and economic benefits for companies.
The purpose of this paper is to examine the relationship between teaching video editing and motion graphics skills and concepts with Adobe Photoshop in a university marketing course and teaching ef
This paper investigates variations in hospital behaviors and performance outcomes due to ownership type.
We model the entry of a big box retailer into a closed monocentric city with an existing CBD retailer.
We examine whether a firm's import content share differentially affects the degree of tariff and exchange rate pass-through into its export prices.
Urbanization has placed pressure on open space within and adjacent to cities.
The purpose of this research study is to identify differentiation factors Burgundian wineries use to distinguish their brand, and to determine whether these methods align or conflict with luxury ma